WHAT IS SEO AND ITS FEATURES BENEFITS IN DETAILS
Search Engine and Its Features
Search engine is some kind of software, which collects data about web sites.
At this point, the collected data includes the web site URL, some keywords or keyword groups that define the content of the web site, the code structure that forms the web page and also links provided on the web site. The related collected data is indexed and stored on a database. All of these operations are performed by the search engine software(crawler,spider,bot).Search engines use special programs, which are named as spider or bot. These programs move by using hyperlink structure of the Web. They navigate through web pages periodically and capture changes that have been made since last navigation (Spiders / Crawlers). Data obtained by the related programs are stored in a very wide database system. This database is called as the index of the search engine. On the other hand, the performed operation is called as indexing.
When users perform a query in order to get some data or information, the related querry is transferred to the search engine index and results are shown to users(querry).
Essential competition factor among search engines is appeared during relevant result showing, sorting process. After determining the related pages with the performed querry, they must be shown to users in a sorted list structure.
At this point, search engine algorithms take an important role and they try to show the most relevant results for users (yiler, 2009).Briefly,searching robots collect data about each URL and store the collected data in a database. When a user connects to the search engine for a search session, references in the related database are evalauted and obtained results are returned.
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